Regional Marketing Manager (m/f/d)

Join us at Budenheim and play a key role in shaping the strategic growth of our Life Science division in Asia-Pacific. As part of our commitment to delivering high-performance and sustainable solutions that improve lives, we are looking for a Regional Marketing Manager who is passionate about identifying market opportunities, driving innovation, and turning insights into impactful strategies.

• Develop and Execute Regional Growth Strategies
  Spearhead strategic initiatives for key clusters by identifying high-potential market niches and crafting differentiated value propositions tailored to the dynamic Asia-Pacific landscape
• Align Strategic Vision Across Functions
  Collaborate closely with Cluster Portfolio Managers and cross-functional teams to ensure strategic alignment and seamless execution, enabling impactful go-to-market success.
• Turn Market Intelligence into Strategic Advantage
  Lead the collection and evaluation of regional market insights, transforming data into actionable strategies that inform product positioning and portfolio planning.
• Identify and Shape New Business Opportunities
  Drive strategic opportunity mapping in close partnership with Sales, Innovation, and Application Development teams to expand market reach and meet evolving customer demands.
• Equip the Commercial Team with Strategic Tools
  Oversee the development of compelling sales and marketing assets – from brochures to digital campaigns – that support lead generation and elevate the regional brand narrative.
• Elevate Regional Market Presence and Influence
  Represent the Life Science division in key industry events, ensuring strategic visibility and positioning in technical seminars, trade shows, and conferences.
• Lead Strategic Customer Engagements
  Engage with strategic customers and partners to refine the definition of unmet needs, validate product-market fit, and optimize pricing strategies across APAC markets.

• Educational Background: A Bachelor’s degree in Marketing, Food Technology, or a related field is preferred, ideally with a strong foundation in business or science-based disciplines.
• Relevant Experience: 5–7 years in a marketing or strategic role within the food ingredients or life science industry, with proven success in product marketing, market communication, and trade show organization.
• Industry & Regional Know-how: Solid understanding of food ingredients and/or pharmaceutical markets in Asia-Pacific; technical expertise in these areas is a strong advantage.
• Language & Communication Skills: Fluent English is essential. Proficiency in Chinese and/or working knowledge of Bahasa is highly desirable for regional communication and stakeholder engagement.
• Tech-Savvy Mindset: Proficient in MS Office; experience with SAP and CRM tools (e.g., Salesforce) is an asset.
• Personal Qualities: Self-directed, resilient, and goal-oriented. Strong team player with the ability to collaborate effectively across diverse functions and cultural contexts.
• Flexibility & Mobility: Willingness to travel within the region (up to 20%) to support strategic marketing activities, customer engagement, and business development initiatives.

About us

Budenheim is a globally operating specialty chemical company. With its innovative portfolio, the chemical specialist provides sustainable products, services, and application concepts for various markets. In close cooperation with its customers, Budenheim is dedicated to advancing nutrition, health, safety, and the preservation of resources. With sites in Germany, Spain, the Netherlands, the USA, Mexico, China, Singapore, and India, Budenheim generates annual revenue of several hundred million euros and employs more than 1,350 people.

Budenheim is part of the international group Geschwister Oetker Beteiligungen KG. As a partner and member of the group, Budenheim benefits from this affiliation. We at Budenheim are committed to responsible investments. This ensures the best conditions for growth and innovation.

Budenheim stands for diversity, equal opportunities, and prospects. Therefore, we welcome every application, regardless of gender, sexual orientation, age, origin, religion, disability, or other individual characteristics.